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追梦中国·商界领袖 马化腾的腾讯帝国 英文版

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  • 大小:13.85 MB
  • 语言:英文版
  • 格式: PDF文档
  • 阅读软件: Adobe Reader
资源简介
追梦中国·商界领袖 马化腾的腾讯帝国 英文版
作者:林军,张宇宙著
出版时间:2013.11
丛编项: 追梦中国·商界领袖
内容简介
  《追梦中国·商界领袖:马化腾的腾讯帝国(英文版)》是一本讲述互联网公司内部如何运作的实战读物。作者通过对包括马化腾在内的多名腾讯前员工,马化腾的成长伙伴、前同事、腾讯合作伙伴、投资人等上百人的采访及对腾讯发展历史的全面梳理,客观、实际、权威地为我们解读了马化腾其人其事。他是如何将QQ催生,做大、做强到今天的称霸一方的?他在腾讯公司的创办过程中到底做过哪些重大决策,这些决策是怎样物化成产品,这些产品又是怎样形成和出台的,等等。
目录
CHAPTER 1 A Man Namect Ma Huateng
The Youthful Ma Huateng in Shenzhen
Shenzhen: A National Leader in Internet Innovation
An Engineer at Runxun Communications
A Subdued Style of Leadership
He Found His Other Half on QQ
CHAPTER 2 Ma Huateng's Partners and Friencts
"Ponysoft" on CFido
Qiu Bojun and Ding Le
Zhang Zhidong - Technical Genius and
Shenzhen University Grad
Zeng Liqing the Marketing Whiz
Top Specialized Talents:Xu Chenhua and Chen Yidan
Other Founding Shareholders of Tencent
Startup Employees Who Came over to Tencent
A Five-Person Decision Making Group
CHAPTER 3 Actversaries Faced'6y Ma Huateng
Pang Shengdong:
From "Mysteries of Women" to 51.com
What Happened between Tencent and
Thousand Oaks
Ma Yun and Ma Huateng
CHAPTER 4 Investors Who Helped Ma Huateng
Lin Xiaosong and Lin Jianhuang:
Two "Angel Investors"
20% Shares for IDG and PCCW
MIH Steps in As Tencent Shareholder
……
Chapter 5 Lead Product Manager Ma Huateng
Cnapter 6 From OICQ to QQ
Cnapter 7 Text Messages Help Tencent Become the Earliest Profitable Internet Company
Cnapter 8 A Virtual Consumption Empire With Alamost 100 Million Users
Cnapter 9 The Battle With Microsoft
Cnapter 10 Adding a Portal and search Engine
Cnapter 11 Tencent's All-out Battle in the Game Market
Cnapter 12
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